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Jesse Page
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Pacific Life and The BluePrint Team Up to Increase Access to Commission-free Annuities for RIAs


NEWPORT BEACH, Calif. (March 23, 2021)—Pacific Life today announced it has expanded access to the company’s three fee-based annuities, Pacific Advisory Variable Annuity, Pacific Odyssey®, and Pacific Index Advisory®, through The BluePrint, a leading operational insurance platform for financial professionals.

As more investors seek a comprehensive client experience, registered investment advisors (RIAs) and fee-based financial professionals are answering that call by incorporating risk-management conversations into their practices.

Previously, traditional commission-based annuities were viewed as too expensive, a conflict of interest, and were often technologically incompatible with the RIA business model. However, the advisory-friendly design of modern annuities and the arrival of outsourced insurance desks have eliminated or reduced these barriers.

 This wave of innovation comes just in time to help solve planning necessities and answer a growing demand for the features that annuities offer.

“We’ve just launched our investment-focused solution, Pacific Advisory Variable Annuity, and we’re excited to offer it and our other advisory annuities to the RIAs on The BluePrint platform,” said Doug Mantelli, vice president of RIA strategy at Pacific Life. “The BluePrint incorporates comprehensive hands-on training and delivers exceptional customer service. We’re proud to team up with a distributor of their caliber.”

Pacific Life’s dedicated RIA team, Pacific Life Advisory, is focused on creating competitive, fee-based annuities and helping financial professionals incorporate them into their practices. Simplified technology integrations are a priority, and the company continues to team up with new custodians and insurance-licensing firms to make it as easy as possible to include annuities in clients’ portfolios.

“We’re very excited to partner with Pacific Life and help deliver a progressive insurance solution to fee-based RIAs and fee-based advisors,” said Michael Robinson, head of Annuity Distribution at The Blueprint. “We believe the advice landscape has changed, and clients want a comprehensive client experience. This type of client solution helps enable RIAs to deliver a more holistic approach by incorporating additional services into their practices.”

For more information about Pacific Life’s advisory annuities or the Company’s strategic alliance with The BluePrint, contact a managing director at

About Pacific Life
For more than 150 years, Pacific Life has helped millions of individuals and families with their financial needs through a wide range of life insurance products, annuities, and mutual funds, and offers a variety of investment products and services to individuals, businesses, and pension plans. Whether your goal is to protect loved ones or grow your assets for retirement, Pacific Life offers innovative products and services that provide value and financial security for current and future generations. Pacific Life counts more than half of the 100 largest U.S. companies as its clients and was named one of the 2021 World’s Most Ethical Companies® by the Ethisphere Institute. For additional company information, including current financial-strength ratings, visit

Client count as of June 2020 is compiled by Pacific Life using the 2020 FORTUNE 500® list. 2021 World’s Most Ethical Companies® is based on the Ethisphere Institute’s Ethics Quotient®. “World’s Most Ethical Companies” and “Ethisphere” names and marks are registered trademarks of Ethisphere LLC.

About The BluePrint
The BluePrint’s mission is to be the premier insurance partner for RIAs and comprehensive financial advisors. The BluePrint provides an operational insurance platform that allows our partners to provide the highest level of insurance access and support. The BluePrint's goal is to increase revenue, build enterprise value, and create a better client experience. Working with the largest insurance companies in the world, along with the entrepreneurial spirit, provides an unparalleled approach to the new age of insurance distribution. The BluePrint incorporates technology, hands-on training, and customer service to deliver what it believes advisors want and need.

Pacific Life is a product provider. It is not a fiduciary and therefore does not give advice or make recommendations regarding insurance or investment products.

You should carefully consider a variable annuity’s risks, charges, limitations, and expenses, as well as the risks, charges, expenses, and investment goals of the underlying investment options. This and other information about Pacific Life variable annuities are provided in the product and underlying fund prospectuses. These prospectuses are available from your financial professional or at Read them carefully before investing.

Pacific Life refers to Pacific Life Insurance Company and its affiliates, including Pacific Life & Annuity Company. Insurance products are issued by Pacific Life Insurance Company in all states except New York and in New York by Pacific Life & Annuity Company. Product availability and features may vary by state. Each insurance company is solely responsible for the financial obligations accruing under the products it issues. Annuity products are not FDIC insured, may lose value, and are not guaranteed by any bank.

Variable insurance products are distributed by Pacific Select Distributors, LLC (member FINRA & SIPC), a subsidiary of Pacific Life Insurance Company (Newport Beach, CA) and an affiliate of Pacific Life & Annuity Company. Variable and fixed annuity products are available through licensed third parties.

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